C10's is Dumb, Dummy of the Month DEL FROM DELMO'S

(The man, the myth, the street-level factory recall Chevrolet never made) 

Dummy doesn’t hand out trophies, belts, or fake blue ribbons. We hand out hats. And this month’s crown belongs to a man who makes miracles out of metal — Del Uschenko of DelmoSpeed.

Now, you might not know Del, but you know his trucks. That slammed, perfectly proportioned C10 you saw at the show? The one you whispered, “why didn’t Chevy do that from the factory?” Yeah. That was probably Del. He’s the guy who takes a $5,000 farm-rusted shitbox and turns it into something you actually want to drive. He doesn’t “restore.” He doesn’t “resto-mod.” He re-creates. He builds the trucks Chevy meant to build if they had vision instead of bean counters.

And Del’s no rookie. His street credit bonafides run deep:

• He cut his teeth at Hollywood Hot Rods in Burbank, California, the same shop where legends pound metal into history.

• He set up next door to Old Crow Speed Shop, sharing space with some of the baddest traditional builders in the country.

• His personal ’65 Chevy C10 with factory patina and those iconic Delmo wheels lit the internet on fire and changed the entire truck scene.

• He’s been featured in Hot Rod, Street Trucks, and Classic Truck Performance, not once, not twice, but so many times you stopped counting.

• His parts — from billet trim to DelS engine kits — are on trucks worldwide. If you’ve seen a C10 that sits right, chances are it’s rocking Delmo DNA.

• And now in Prescott, Arizona, he’s taken the game further with Delmo 4x4, building six-figure trucks that redefine what’s possible with vintage iron.

That’s the résumé. That’s the pedigree. That’s the reason people whisper his name in the same breath as “stance,” “patina,” and “perfect.”

But here’s the kicker — you ask Del about all that legacy, all that genius, all those cover trucks — and he just shrugs and says:

“C10’s is Dumb.”

That’s why Dummy loves him. Because genius sounds dumb when it’s honest.

So we made him a hat. Not a souvenir. Not swag. This ain’t the freebie they stuff in your gift bag at a car show. This is a battle flag. The C10’s Is Dumb Hat. Built with Del, for Del, for anyone who’s ever looked at a truck and thought: I could make that better.

This hat ain’t fashion. It’s a password. A uniform. A wink across the parking lot to the guy who knows why your C10 sits right and his doesn’t.

Every time one of these hats sells, here’s the math: 

• Del eats.

• Dummy eats.

• You eat.

  Because when one Dummy wins, we all win. That’s how the Dummy of the Month works.
  

  So yeah, if Enzo Ferrari and Carroll Shelby had a love child who grew up on patina and horsepower instead of red wine and leather gloves? His name would be Del.

And he’d say: “C10’s is Dumb.”

Now do the smart thing, Dummy.

BUY THE HAT.

Dummy Approved. Hat Certified. Del Backed. C10’s Is Dumb.